Not just a delicious, seedy fruit.

As our Earth Collection grows in size, it grows in variety as well (the Earth has so much to offer us, after all). The Earth Collection is made up of organic and naturally dyed pieces, with zero chemicals involved. We believe that what you put on your body is just as important as what you put in it, thus the Earth Collection was created with you and the planet in mind.

Natural dyes come from earth-borne substances that just might surprise you, which makes them all the more fascinating to us, and hopefully to you as well.

In this post, we're putting the spotlight on a delicious fruit that doubles as a natural dye — Pomegranate :

The pomegranate, or punica granatum, is well known and loved for its rich red color as well as for being a juicy, seed-bearing fruit. However, it's not as well known and loved for the rind that is left over after all the delectable seeds have been removed.

This rind deserves some major credit — as it's the reason we have a few of our Earth Collection's gorgeous shades.

To extract a natural dye from a pomegranate, the rinds are soaked in water for varying amounts of time, depending on the specific shade desired. The rind is strained from the water and, ready to be used as dye.

Pomegranate yields muted shades of yellow, orange and green, and often accompanies other botanicals to achieve the perfect shade.

As a delicious seedy fruit, pomegranates are categorized as a berry, and have an impressive nutrient profile. Including 7 grams of fiber and 3 grams of protein per cup, and have 3 times the antioxidant activity of red wine and green tea.

Medicinally, specific to Ayurveda, the Pomegranate has many beneficial effects on general health including antioxidant, antibacterial, antiviral, and anti-inflammatory properties. It has potent anticancer and immune-modulating effects. Pomegranate lowers cholesterol and blood pressure, decreases the risk of heart attacks and strokes. It has therapeutic effect against certain diseases and conditions such as depression, osteoporosis, asthma, dysentery, obesity, and Alzheimer's. The pomegranate has also been found to be a source of protection for skin diseases.

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